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Your cart is empty.AmeriColor manufactures decorating food colors, as well as meringue powder, piping gel and other related food products. Americolor Corp. brings to the cake decorating trade years of experience in the food color industry, combined with new innovations in the development and production of food color technology. We are proud to introduce you to the strongest and most vibrant colors on the market, "Serious color for the serious decorator!".
Customer
Reviewed in the United States on June 12, 2025
Made a vivid bright pink with buttercream which is sometimes hard to make bright colors with. Have never been disappointed with this brand. I occasionally have to buy other brands locally and none of them are as good as Americolor. I asked a local bakery what they used because their colors were so great and they said only Americolor. That was years ago and I've bought it since. Wilton's colors have been so messed up the last few years I don't know what is going on. A bright sunshine yellow color was a taupe color. Royal Blue was impossible to achieve. And their bright pink was a mauve. I just try to make sure I have this brand.
Jean
Reviewed in the United States on March 10, 2025
This color pink is so vibrant. It recommend AmeriColor food colorings in all colors
Koala
Reviewed in the United States on September 8, 2024
This was the perfect shade of hot pink that I needed!!
Mom of three
Reviewed in the United States on July 20, 2024
This is the most gorgeous bright pink. If you’re looking for a soft pastel pink, you will not get that shade with this color. The smallest drop makes a bright, vibrant pink.
ihuoma i.
Reviewed in the United States on March 7, 2024
Accomplished the lower cake with just a toothpick touch or two of the gel color.
kiki83doll
Reviewed in the United States on December 29, 2024
The perfect pink. Arrived just in time for my holiday cookie baking. Easy to adjust color from pastel to neon pink. Leaves no bad taste in your icing and the price was not too high.
Malley Cat
Reviewed in the United States on January 7, 2024
Tiny amount in the bottle for the price, but for my hard candy recipe, this amount would suffice for several batches. Color was vibrant, in the pic looks a bit more red due to the color of the molds, but “electric pink” is an accurate description of the color.
Dawn
Reviewed in the United Kingdom on September 8, 2014
Beautiful bright colour
Bonnie Fleming
Reviewed in Canada on March 13, 2014
Love AmeriColor colors, you don't have to use much to get the color you are looking for. Can't wait to buy more.
Nikki
Reviewed in the United Kingdom on October 18, 2014
Not as bright as expected
Dr. Dione A. Nancolas
Reviewed in the United States on October 11, 2013
I received my Electric Pink dye in a very short time. I ordered it to use for a wedding where I would add color to water for the vases of the centerpieces. The bride was using fuscia/hot pink with sunbeam yellow, and I was careful to select a dye color that would render the right pink hue.To be on the safe side, in addition to ordering this dye, I also acquired other pink dyes I found at Walmart and other stores nearby. But of them all, this dye rendered the perfect hue of pink I needed. It started out a little bad for me though as I mixed too much dye into the water and got an almost red color, but I soon found out that the less dye I used, the closer to the color I would get, and the more I used it would get to a red coloring stage.I would have given it 5 stars, but I took away a star for the fact that the dye took a little working to dissolve the paste properly in the water. It came out of the bottle a little clumpy and while dissolving it would break into smaller clumps of gels and really took a little while to properly dissolve away completely. Someone said it may dissolve better in warm water but I did not have the time to try that and do not know how true that is.All in all though, I did get the perfect electric color I wanted to achieve using the proper amount of water. I would highly recommend this dye.
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